Beauty

Hailey Bieber’s beauty brand Is finally coming to Sephora

Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.

 Sephora
 Clinique

Here’s a sentence we never thought we’d say: We found a really handsome razor

 A Studio Pasha store

From beauty to fashion: Argania Group invests NIS 50M in acquiring Studio Pasha

 Collection of make up products displayed on the table

Dreamy skin, intoxicating scent, and perfect hair: The ultimate guide for beauty addicts


These shoes are a danger to the public – and not at all because of their platform

Black shoes on a platform that will be perfect for the upcoming season, a transparent brow gel that won’t crumble into white particles, and five more items we loved this week.

 Platform sandals from SANDALIKA

Under NIS 200: We found you great beauty gift sets for the holiday

Where do you stand when it comes to holiday gifts? We’re totally on it! From best-sellers at bargain prices to explosive-price gifts for those with particularly deep pockets.

 L'Occitane

SACARA expands: Five new branches to open with an investment of NIS 5 million

The cosmetics chain continues to grow with the opening of a new flagship store at Big Fashion Glilot, alongside additional branches nationwide, from north to south.

 SACARA at Big Fashion Glilot

Super-Pharm launches Israel’s first K-beauty department

Super-Pharm is launching a K-Beauty department at the Super-Pharm GALLERY branch in the BIG Glilot complex.

 Super-Pharm launches Israel’s first K-beauty department

The La Beaute skincare brand makes its way to duty-free

After integrating into leading pharmacy chains, Argania Group is launching its premium haircare brand in duty-free in a strategic move with an investment of approximately NIS 0.5 million.

 La Beaute at James Richardson Duty-Free

Kim Kardashian's genius shortcut is worth imitating

Kim Kardashian has discovered a clever way to upgrade her daily routine, and now you can join this home revolution too.

 Shaved legs

The three Dyson hair products that must land in Israel

These are the three Dyson hair styling devices and products that are still unavailable in Israel, and I am eagerly waiting for them to arrive as soon as possible.

 Dyson headphones

Behind the mask: We’ve compiled ten face masks for perfect skin

We've gathered ten face masks for perfect skin, from moisturizing and refreshing to treating imperfections and luxury masks for a youthful, firm look.

 Face mask

NIS 8,500?! By the time I can afford to buy this cream, my wrinkles will smooth themselves out

Stress, dryness, too little sleep – there are many ways to damage your skin. We tested products that attempt to fix the damage caused by this so-called winter.

 LA PRAIRI, HAUTE REJUVENATION life matrix CREAM, NIS 8,500

Redefining the haircare market: The Israeli brand challenging high prices

As professional hair product prices rise, Redefine launches 40 innovative items for NIS 19.90–49.90. Is a market revolution coming?

 Redefine

This is what we thought about the new peeling treatment that promises renewed skin in half an hour

Fifteen minutes, NIS 2,500, a tingling and warming sensation—our tester tried the new treatment that promises fast and effective results without redness.

 Milk Peel