Glasses
The athlete’s path: Oakley expands is eyewear collection
Leading sports and fashion brand Oakley launches the ENIGMA series—eyeglasses that become a fashion statement with the brand’s elite athletes Kylian Mbappé, Damian Lillard, and Diamond DeShields.
Digital vision revolution: Technologies reshaping the game
Brand news: New trends in fashion and beauty
The new deals and items for the home
A design eye: The eyewear store unlike any other
The Ir Yamim Mall at Poleg Interchange hosts leading brands and flagship stores. Among is the eyewear boutique of the You & Eye chain, designed with a unique and unconventional concept.
Going on a ski vacation? Sunglasses manufacturer with a new collection
SHALDAG EYEWEAR Group, the official distributor of Bolle sunglasses in Israel, presents its 2025 winter ski season sunglasses collection for both women and men.
Brand news: Personalized jewelry and women's glasses
Nostalgic beauty renewal, the story of perfumes, women's-only glasses, personalized jewelry engravings, products for dry skin, facial rejuvenation, dishes to scream for joy, and more.
Trending eyewear styles: What influencers will be wearing next
From the prestigious HENRY JULLIEN to the iconic MOSCOT, this season’s eyewear is turning frames into fashion statements.
Improving performance: How to deal with ADHD
ADHD affects concentration in children and adults. SPARKLES are glasses that improve attention through lens stimuli.
7 fashion finds we loved this week
From a floral set perfect for your yoga mat to a cashmere sweater for those crisp autumn evenings, iconic sneakers, and four more trendy items we adored.
Hot through the frame: Miley Cyrus in a look you haven't seen before
The international star's new eyewear campaign proves that you can be sexy, elegant, and playful—all within one frame. Get a glimpse of the Italian brand Dolce & Gabbana's winter eyewear collection.
Weekend shopping for a long holiday: A twist on jeans and cozy underwear
When we're asked to go wild, we know that our choices will still be balanced and thoughtful for the long term. That's how we selected our next pair of jeans.
New products and offers for the home: From Yale to Naaman and Vardinon
Yale introduces a smart sticker for the LINUS lock, enabling phone-controlled door access. Plus, explore Vardinon’s cozy blankets, Naaman’s stylish melamine tableware, and more for Sukkot hosting.
Miu Miu shakes up the fashion world: The collection everyone will talk about
The leading Italian brand unveils a revolutionary sunglasses and eyewear collection for Fall-Winter 2024/25, blending boldness and elegance with a surprising twist.
Inspired by the Olympics: Oakley's must-see eyewear collection
Six years of research and development culminate in an innovative eyewear series, promising to enhance athletes' visual acuity and reaction time at Paris 2024.
