Hamashbir Lazarchan introduces a new underwear collection by fashion brand Kenneth Cole NYC. This collection features a range of classic and trendy designs that offer maximum comfort through quality, breathable, and pleasant fabrics that shape the body and provide the utmost comfort. Price range: NIS 59.90-149.90.

(credit: Yonatan Levy)
(credit: Yonatan Levy)
The luxury skincare brand NUXE presents a new series of sun protection products for the face and body, based on natural ingredients: SPF 50 moisturizing lotion spray for face and body, and SPF 50 face sunscreen. Recommended price: NIS 110-155.
(credit: PR)
(credit: PR)
As a token of appreciation for educators following a challenging year, Max Brenner launches a new gift collection, including high-quality chocolate products made in Israel and body care products based on cocoa butter. Just in time for end-of-year celebrations, Max Brenner offers the perfect gift to show gratitude to those who care for our loved ones. Price range: NIS 68-169.
(credit: PR)
(credit: PR)
Yves Saint Laurent enriches its luxury series with revolutionary new products for a flawless, natural appearance. The All Hours Precise Angles Concealer joins the All Hours family, offering a liquid concealer that provides hydration and full coverage without settling into fine lines and wrinkles. Recommended price: NIS 169.
(credit: PR abroad)
(credit: PR abroad)
Introducing Origins Clear Improvement™ Rich Purifying Charcoal Mask. This new mask offers deep cleansing with a purifying blend of chia seed oil, shea butter, and bamboo charcoal for clean and clear skin. Recommended price: NIS 55-130.
(credit: PR abroad)
(credit: PR abroad)
AXE, the men's deodorant brand, introduces the AXE Premium Collection in Israel. The new series includes four premium scents combined with essential oils: Aqua Bergamot, Blue Lavender, Green Geranium, and Patchouli Copper Santal. Recommended price: NIS 15.90-17.90.
(credit: Studio 0304)
(credit: Studio 0304)
The French cosmetic brand PAYOT PARIS introduces a new sun care series for perfect protection and skin care: PAYOT SOLARIE. This new series includes four new sun protection products: SPF 50 face lotion, SPF 50 face and body sunscreen, SPF 50 stick for eyes, lips, and face, and SPF 30 face and body water spray. Price range: 99-109 ILS.
(credit: PR)
(credit: PR)
BOSS presents BOSS Tailoring, a collection of eight essential men's fragrances. Each fragrance is designed to complement specific dress codes and occasions. Available in 100ml sizes at selected Super-Pharm stores and BOSS outlets. Price range: 895-997 ILS.
(credit: PR)
(credit: PR)
Osem transforms how Bisli is enjoyed with the launch of Bisli DIP-IT – thin, flat, super crunchy Bisli, designed for the perfect dipping experience. The new flavors, Crunchy Garlic and Crunchy Mediterranean, are specially developed to pair with a variety of dips. Recommended price: 1.90-7.90 ILS.
(credit: OSEM STUDIO)
(credit: OSEM STUDIO)
Micellar water has become a must in skincare routines, and they are nothing short of magical! Garnier expands its 'Micellar' cleansing series with new All-in-1 Peeling Micellar Water, which removes makeup, cleanses the skin, and provides gentle peeling. Recommended price: 31.90-39.90 ILS.
(credit: PR)
(credit: PR)